Christopher Wylie, who worked for data firm Cambridge Analytica, reveals how personal information was taken without authorisation in early 2014 to build a system that could profile individual US voters in order to target them with personalised political advertisements. At the time the company was owned by the hedge fund billionaire Robert Mercer, and headed at the time by Donald Trump’s key adviser, Steve Bannon. Its CEO is Alexander Nix

Check out this interview below:

Facebook announced on recently that it was suspending Cambridge Analytica and Kogan from the platform pending information over misuse of data related to this project.

Facebook denies that the harvesting of tens of millions of profiles by GSR and Cambridge Analytica was a data breach.

Mark Zuckerberg recently had to appear infront of congress to discuss all the worries around Facebook’s use of data

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